BREAKOUT 2 – Recruitment Through Marketing: How to Become the Company of Choice
Across the US and Canada, there is one common theme when it comes to the trades. Companies need two things….. more calls and more techs. These both are easily achievable once a company establishes themselves as the company of choice in a given area. How that happens takes a bit of effort and planning, but it is very achievable. During this breakout session, I discuss real world techniques to easily and efficiently increase your calls while increasing your manpower. No matter the size of the company there will be “Take Always” for everyone. We will discuss: Radio, Over the Top, Digital Marketing, outdoor signage, direct mail, television, trade shows, social media and websites.